Matthew Payne

Marketing Manager - Strategy | Projects | Execution matthew.payne@caspianone.com +44 (0) 1202 979709
Marketing Capabilities Career History
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It is my belief that in this age of technological innovation and disruption, it has never been so important to put value in marketing… particularly within the digital space.

We live in a world of social influencers, high level content consumption, online reviews, chatbots, AI platforms and transparent interactions. To thrive as business today, the urgency to be digitally present whilst remaining authentic, has never been more prevalent.

In talent acquisition, my goal is to change the perception of marketing - from an unfathomable but ‘necessary expense’… to a valued and measurable factor in strategic business growth.

At Caspian One, marketing is bought into from board-level to consultants; empowered by a comprehensive understanding of the organisation, it’s people and brand messaging, the markets in which we operate, as-well-as our clients, candidates and partner’s needs.

Connect with me on LinkedIn, call or message me if you’d like to further discuss talent acquisition marketing… or motorbikes, guitars and folk-to-blues music!

Knowledge | Tips & Resources | Behind the Scenes

Welcoming new additions! Broadcast & FinTech
At Caspian One, our summer meant two things. More time enjoying our beachside location... and growth across all our teams. In today’s article we welcome six new faces to the Caspian One consultant family. Learn more >
[Guide] IR35: Simplified
If you employ a contract workforce, tax law changes are coming that you need to be preparing for. IR35: Simplified walks through the why, what and how of IR35 legislation - without the unnecessary jargon! Get your copy now.
♔ Ascot Incentive | 2019
This July, select members of the Caspian One family were rewarded with a glorious summertime raceday meet at Ascot... a special afternoon of horse racing, fine dining and glorious sunshine! View photos >
Isabella and Charles join us - an introduction to...
Now is a really exciting time in the history of Caspian One’s North American division. Recently we welcomed consultants Connor Western and Dominic Thornton to the team… and now this July we’re expanding even further; by introducing Isabella Mabey and Charles Incledon-Webber!
Summertime Scavenger Hunt
Celebrating beautiful blue skies, beaming sunshine and business successes this quarter - at the end of June we took to the streets of Bournemouth for our summer incentive day out! - see photos & videos...
{ Code Testing Interviews }
Developers, why should you accept interview coding challenges? - In this article we’re going to discuss the arguments for and against this form of assessment, with insights from consultants at Caspian One and exerts from forums and other articles on the subject.